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HOVIS AUTO & TRUCK SUPPLY ALONG WITH BORN2RUN LUBRICANTS CONTINUE STRONG PARTNERSHIP WITH RUSH RACING SERIES AS THEY RENEW BRANDING & PRESENTING SPONS

By Mike Leone

October 3, 2024

(Pulaski, PA)...RUSH Racing Series Directors Vicki Emig and Mike Leone are pleased to announce that Hovis Auto & Truck Supply along with Born2Run Lubricants have renewed their very successful partnership and will continue to be the branding and presenting sponsors of the entire RUSH Series through at least the 2027 season! Hovis and Born2Run are in the midst of completing their third year of their premier Series sponsorship. The Hovis and Born2Run logos will continue to adorn all of the logos of the entire RUSH Racing Series logo, including those of the RUSH Late Models, RUSH Sprint Cars, RUSH Sportsman Modifieds, RUSH Pro Mods, and RUSH Stock Cars and be recognized simultaneously with the RUSH brand throughout the nation!

Hovis Auto & Truck Supply began its marketing partnership with RUSH in 2019 by presenting the "Bill Emig Memorial", which at the time was a $10,000 to-win RUSH Late Model Touring Series event at Lernerville Speedway in addition to being the presenting sponsor of the RUSH Sportsman Modifieds. That partnership continued through 2021 and expanded by bringing their Born2Run Lubricants into the fold as the "Official Oil" of RUSH and the co-presenting sponsor of the RUSH Late Model Touring Series.

However in 2022, Hovis Auto & Truck Supply and Born2Run Lubricants stepped up to become RUSH's most prestigious marketing partner, the Series' branding and presenting sponsor. Hovis and Born2Run will continue to be synonymous with every facet of the RUSH Racing Series.

“Hovis has had a long-term relationship with Series director Vicki Emig, dating back many years to her time at Mercer Raceway Park," explained Hovis Auto & Truck Supply owner Cliff Hovis. "With each opportunity she has been a strong business partner of ours, so when the opportunity arose for us to get more involved with the RUSH Racing Series, we were glad to support her once again. RUSH is one of the premier dirt track racing series in this part of the country and we are proud to be affiliated with them at this level.”

Hovis went on to say, “She (Emig) is one of the best marketers that I have ever met; everything she does is spotless and that’s one of the reasons RUSH is so successful!”

Hovis Auto Wrecking, Inc. opened as a family business in 1952. By 1969 their business had grown to include new parts sales and Hovis Auto & Truck Supply was formed. Hovis has grown to 18 locations throughout western Pennsylvania and expanded their business to include heavy duty truck parts and paint, body and equipment sales. For more than 50 years, Hovis Auto & Truck Supply has based their success on four key ingredients: their dedicated professionals, large inventories, quality name brand parts, and competitive prices. Meanwhile, Born2Run Lubricants offers a wide variety of premium quality lubrication products at an exceptional value and are exclusively packaged by Hovis.

"When I recently met with Cliff (Hovis) to discuss Hovis and Born2Run renewing their branding sponsorship of RUSH we had some time to reflect on just how long we've actually worked together in some capacity; nearing close to 20 years now just in the racing industry, and longer if you take in account that I serviced some of his locations when I was in the refuse business. He's always stepped up as a major sponsor to support my efforts in racing, whether it was throughout my tenure at Mercer Raceway Park or with RUSH."

"Looking back, I don't think either one of us would have ever imagined we'd be here today still working together, and I couldn't be prouder to have Hovis Auto & Truck Supply and Born2Run as the branding and presenting sponsor of the entire RUSH Series," acknowledged Emig. "These type of long-term relationships in our world today are few and far between and we cannot express how important it is to continue this partnership for at least another three years. The Hovis sponsorship gives us a great foundation as well as the stability required to continue to present the programs that make RUSH what it is today."

Hovis Auto & Truck Supply belongs to one of the largest automotive program distribution groups in the nation. As a member of Federated Auto Parts, they keep abreast of changes in technology and quality parts in today's fast paced economy. Hovis is one of the largest distributors for each of its two automotive refinish lines: Axalta and AkzoNobel. Hovis is also a member of Vipar, one of the largest independent Heavy Duty Truck Parts Distributor Programs in the nation. Hovis' officers sit on advisory councils of numerous manufacturers, allowing Hovis Auto and Truck Supply to be on the cutting edge of technology.

High quality base stocks and additives ensure Born2Run products meet all API specs and are approved for use with most American, European, and Asian engine applications. Products include engine oil, hydraulic fluid, transmission fluid, and grease, and are available in quarts, gallons, pails, six-gallon eco-friendly boxes, kegs, and 55-gallon drums; featuring new steel drums and officially licensed dexos1 approved product where applicable.

The Hovis Auto & Truck Supply corporate office and distribution Center is located in Mercer, Pa. Hovis has locations in the following western Pennsylvania cities: Allison Park, Butler, DuBois, Emlenton, Erie, Franklin, Grove City, Hermitage, Meadville, New Brighton, New Castle, North Huntingdon, Oil City, the newest location in Punxsutawney, Titusville, Wexford, and Zelienople. All of the store are open Monday through Friday from 8 a.m. until 6 p.m. All of the stores open at 8 a.m. on Saturdays and have different closing times.

Hovis Auto & Truck Supply was recently highlighted in season one, episode six of the "We Supply America" documentary. This tremendous production takes you behind the scenes of Hovis Auto & Truck Supply https://wesupplyamerica.net/episode-6-hovis-auto-truck-supply

For more information on Hovis Auto & Truck Supply along with their Born2Run Lubricants, check out their newly redesigned website at www.hovisauto.com or call 724-748-9618. Also, "like" their Facebook page at www.facebook.com/HovisAutoSupply.

The RUSH Racing Series is brought to you by Hovis Auto & Truck Supply together with Born2Run Lubricants along with the support of Hoosier Tire, Rick Hendrick City Chevrolet, Sunoco Race Fuels, Bazell Race Fuels, Insinger Performance, Flynn's Tire, Gunter's Honey, Sunbelt Rentals, MSD Performance, Holley Performance Products, FK Rod Ends, Joseph J. Oliva Attorney at Law, Schoenfeld Headers, Jones Racing Products, Landrum Performance Springs, 3C Graphix, Dave Poske's Performance Parts, Velocita-USA, Wieland Metal Services, Frankland Racing Supply, Dusted Steak Seasoning, Ontime Body & Graphic, Sherwood Wheels, D&V Jewelers, Dusted, Heritage Wine Cellars, Precise Racing Products, Wedge Motorsports, Racing Electronics, and Billy’s Garage.

E-mail can be sent to the RUSH Racing Series at info@rushracingseries.com and mail to 4368 Route 422, Pulaski, PA 16143. Office phone is 724-964-9300. The RUSH Racing Series website is www.rushracingseries.com. Like our various Facebook and Twitter pages by searching for the appropriate RUSH Series.

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